Friday, November 8, 2019

Essay on Pop ArtEssay Writing Service

Essay on Pop ArtEssay Writing Service Essay on Pop Art Essay on Pop ArtAn intensive development of pop art (popular art) began in the end of 1950s. Its figurative language was unusual, ironical. It was like a mockery of beauty, spirituality and art. Pop art appeared in Great Britain, but French and American artistsgained the real fame. Similar art movements appeared in Italy, Germany and even in the USSR (at that time it was separated from the rest of the world with the â€Å"iron curtain†).In 1952 several critics, painters and architects founded â€Å"The Independent Group† in London to study modern technologies and urban folk culture (Honnef 16). Painters Eduardo Paolozzi and Richard Hamilton were studying the â€Å"images† of mass culture on the basis of American culture. Painters created collages taking the most popular themes from newspapers and the publicity of new industrial products. Lawrence Alloway,a member of â€Å"The Independent Group†, proposed to call this new art phenomenon â€Å"pop art† (Honnef 18).The earliest works of pop artwere Richard Hamilton’s collage â€Å"Just what is it that makes todays homes so different, so appealing?†(pic.1) and Eduardo Paolozzi’sâ€Å"I was a Rich Mans Plaything†(pic.2).The ideology of equal opportunities and fetishism of commodities leaded to the development of pop art in the USA in the late 1950s. American pop art got it international fame due to Robert Rauschenberg, Jasper Johns, Claes Oldenburg, Roy Lichtenstein andAndy Warhol (Danto 9).Roy Lichtensteinused acid colors and different printing methods. His oil paintings with plots from the comics symbolized an American life in ironical way (pic.3).Andy Warholwas an American painter, designer, writer. He was a cult figure in the movement of pop art and in the modern art in whole (Danto 23). He created world-famous picture of Marilyn Monroe in the technique of serigraphy (pic.4).Claes Oldenburgwas a famous American sculptor, a classic of pop art. His fea ture was creating common things in huge scale and putting them somewhere in the environment of the city (Osterwold 98). For example, there is his sculpture of huge needle with multicolored thread in front of railroad station in Milan (pic.5).The prosperity of pop art design fell on turbulent 1960s: young people rebelled against society system in the USA and Europe. Pop art’s feature was the combination of challenge with indifference: everything was equally valuable or worthless, beautiful or ugly (Honnef 29). Advertising was based upon the same attitude. That is why publicity greatly influenced on the pop art. A lot of its representatives worked in the sphere of advertising.American commerce invented such products that were always good, cheap and equally accessible. Pop art became a kind of monument for such products and social equality. Consuming products people could identify themselves with any other consumer of the same product (Osterwold 119). Andy Warhol said â€Å"Liz Taylor drinks Coca-Cola and you can drink it too. All Coca-Cola bottles are good and all of them are the same† (Danto 41). Thus, Andy Warhol glorified consuming and made it a part of his art. An example of this consuming ideology is Warhol’s Campbell’s Soup Cans (Tomato) (pic.6).Pop design was tightly connected with an American dream of absolutely consuming world view. The idea of producing durable products changed to the slogan â€Å"use today – throw away tomorrow†. Pop design with its bright colors, cheap goods and bold shapes became the style of the youth. â€Å"Pop†meantbeingfashionable and corresponding to the spirit of the time (Osterwold 125). Thus, Allen Jones created half-naked beauties that were articles of furniture at the same time: his work Chair is an example of pop design(pic.7). Insuchawayheput the question aboutaboundbetweenartandfunctional design.Pop art transformed images of people, foodstuff and common things into someth ing of a cult.The main point of pop art in interior design is to stupefy and even shock people. It is a part of mass culture that is still topical in modern society. There are no traditional rules of design for pop art (Osterwold 156). The bounds of walls and ceiling are fuzzy; the principal attention is focused on the details. White is the main color, but it is combined with several bright contrasting tints (pic.8). The riot of color can seem fresh and unusual but at the same time it can quickly fatigue a person. The walls are usually multicolored (pic.9, 10). Sometimes people use wallpapers with the effect of optical illusion (a picture can appear and disappear) (Osterwold 158). The ceiling can be either usual or with niches of asymmetrical levels and colored light.There are few articles of furniture in pop art design. The lack of furniture compensates with its unusual shape of women’s silhouettes or a toon’s look. Surfaces are covered with graffiti, comics or poster s.Thereby, we can conclude that the movement of pop art is still topical nowadays. People widely use pop art style to designtheir houses, developing it more and more.

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